News Release

2024.08.09News Release

[Media Coverage] Nikkan Kogyo Shimbun featured our leadership in the sustainability field and our " CERARICA Concept"

An article about our company's President and CEO, Taizo Noda, was published in the "Lounge" column of the Nikkan Kogyo Shimbun (dated August 9, 2024).

The article, under the headline "Leading with Sustainability," introduces how our natural wax products are highly regarded for their traceability, which is essential in overseas markets.

The article also touches on the " CERARICA Initiative," which our company has been promoting since 1990. This is an initiative to achieve both "elimination of poverty in developing countries" and "environmental improvement" through the production of natural wax.

In the conclusion of the article, Noda emphasizes that "Now that the global trend is moving toward a sustainable society, it is time for Japanese people, who have inherited the sustainable consciousness of the Edo period, to demonstrate leadership."

As a manufacturer of "new life wax materials," we will continue to lead efforts to realize a sustainable society.

Publication: Nikkan Kogyo Shimbun
Publication date: Friday, August 9, 2024 (Reiwa 6)
Corner name: Lounge