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The CERARICA Concept

CERARICA builds a "positive feedback" cyclical society.our dream

In my treks around the world in search of quality CERARICA, I noticed something interesting: the plants that produce CERARICA grow in harsh natural environments that are, as a matter of course, economically poor areas. I thought that if I could get together with the people living in these places, where it’s hard to cultivate ordinary crops, and grow plants that produce CERARICA, it would be possible to increase the amount of vegetation and also better the livelihoods of those people. If we planted trees on otherwise infertile land, producers and users would advance and prosper together … I called this the CERARICA positive feedback cycle, and immediately set about putting it into motion.

Let me tell you about the projects in progress. On Amami Island we’re planting wax trees that produce vegetable wax. Because these wax trees are also used as the wood for bows and additionally yield the dye for the emperor’s robes, planting these trees is a way of providing for the complete use of plants. On a large scale, in 1993 we planted 100,000 wax trees in China’s Fujian Province working jointly with the Chinese International Forestry Cooperation Company and other entities under China’s Ministry of Forestry. The trees have already grown to about 2.5 meters, and will begin yielding wax in the year 2000.

Another project aimed at using life is our research on Chinese insect wax and scale insects. Insect wax has been long produced by Chinese farmers as a minor sideline, but it was never developed comprehensively into an industry. In Japan CERARICA NODA is participating in the Japan Ministry of Agriculture, Forestry and Fisheries’ "Project for Development of Technology for Utilization of Insects in Industry". With the cooperation of the Japan International Cooperation Agency (JICA), we are performing joint research on insect wax with the Research Institute of Insect Resources, Chinese Academy of Forestry. In China we are working on elucidating this insect’s ecology, as well as the on-site improvement in Japan our efforts are directed toward understanding the wax’s physical and chemical properties, as well as what industrial uses are suited to its functions.

A current insect utilization project involves joint research on beeswax and bee products with the Institute of Honeybees, Chinese Academy of Agricultural Science. In 1995 at the International Apiculture Congress our company proposed a "Bees’ CERARICA (Beeswax) Global Contest", which will lead to the development of new users, as well as the vitalization of apiculture throughout the world.

In an effort to bring these ideas to fruition we established CERARICA NODA Biological Science and Technology (Beijing), Ltd.  On the outskirts of Beijing we completed our new center for production and interchange.

One of China’s biggest challenges is eliminating poverty. CERARICA NODA is planning the construction of a number of factories around China to make industrial products of agricultural and forestry yields. Our hope is to utilize unused that are now being, discarded, to provide poor inland farmers with opportunities for production and employment, and to add, even a bit, to China’s affluence.